Popularity rating of lottery companies in Russia in January 2014 of the year.
The rating is compiled on the basis of two objective and transparent indicators, which will help when choosing an organization. it:- the number of queries entered into the Yandex search engine per month (search region - Russian Federation);- the number of mentions of a particular company in the media, that is, in online publications of the news aggregator .
The most popular lottery company in Russia became “Russian lotto”, since the largest number of requests was made on it in Yandex in January of this year. This is a TV game, in which for a ticket the cost of all 50 rubles you can win not only big cash prizes, but also apartments, cars, motor boats, computers, decoration, fur coats. It all depends on the topic of a particular edition, which is timed to public holidays or memorable dates. All product prizes can be obtained in cash.
– Second place goes to “Stoloto” from 203 517 queries in Yandex. The company is the official representative of such lotteries, as “Keno”, “The slogan 5 out of 36”, “Rapid”, “Top 3” and many others.
– The third place went to the company “Interlot”, according to which the inhabitants of Russia made 36 121 a request in the Yandex search engine for the last month. It is the largest Russian operator in the field of organizing and conducting lotteries. FROM 1996 of the year “Interlot” holds the only housing lottery in Russia throughout the country “Golden Key”.This is followed by such lottery companies:- Bingo-Bum – 10591 requests;- Charity lotteries – 1 012;- LotProm - 594;- Fat - 203;- Magiklotto - 26;- Lotomatic - 14. Less than ten requests were made for such lottery companies:- WebLotoStar - 9 queries in Yandex;- Patron - 8;- AmericanLottery.ru – 3;- Lottery box - 2;- Best Lotto USA – 1;- Lotto Hall - 0;- LotClub – 0.
Total number of requests, produced by the above lottery companies, is 849467. 99,9% of them fall into the above three, while, as 72% – on the leader of the rating, company “Russian lotto”.
Thanks to the Yandex.Direct analytics service “Market leader” traced the interest of Russians in the generalized query “lottery” for a more thorough study of this issue.
As seen from the photo, request “lottery” was introduced by the residents of the Russian Federation 656 653 times in the Yandex search engine in the last month.
They also searched with him:- Check the lottery - 242 035 requests;- Lottery Tickets - 229 565;- Lottery check ticket - 214 553, and other requests. Also thanks to Yandex.Direct analysts “Market leader” managed to trace the dynamics of the request “lottery” for 2012 and 2013 year.– The lowest level of interest of Russians to the request “lottery” was recorded in August-September 2012 of the year (near 295 thousand requests);- The highest interest was recorded in November-December 2013 of the year (near 770 thousand requests).Yandex.Direct service provides an opportunity to trace hints, by entering which the user of the Yandex search engine can find a suitable lottery for himself:Hints:- Lottery online;- Gosloto Lottery;- How to win a million;- The slogan;- Russian lottery;- Lotto;- Win money;- How to win Lotto.
The lucky ones in Russia: who hit the jackpot?
In our country, the percentage of people, participating in lotteries? negligible - no more 2% population. But, Nevertheless, even this percentage gets the jackpot.
Lucky No. 1. The largest cash prize was won in the game "Russian Lotto" by a 63-year-old woman from the Voronezh region - 506 million rubles. This amount has been raffled 5.11.2017. The founders of the draw could not find a winner within 2 weeks, because she could not believe her happiness. The lucky woman has already decided, how to spend the prize - will help children and grandchildren, will also do charity work.
Lucky No. 2. 21 May 2017 year hit the jackpot 364 million rubles cultural worker from the city of Sochi. The woman spent on the purchase of a ticket 700 rubles. The winner did not come for a win for a long time, because I wanted to come with the whole family, but there was no money for the trip. Money won, according to her, was going to contribute to the electoral fund of the Communist Party political party.
Lucky No. 3. IN 2016 year became happier on 358 million rubles doctor from Novosibirsk. He played the lottery for two years and used his own formula, which ensured his victory. He decided to spend money on buying real estate in Moscow, develop your business and donate part of the money to charity.
Lucky No. 4. A native of the city of Novosibirsk 30 May 2017 year was lucky to become the owner 300 million rubles. The most amazing thing is, what lottery cost only 100 rubles.